Set of the Year 2018 – Sauber-Mercedes W140 with Book

AutoCult GmbH was founded in the beginning of 2015, by a team that can look back on many years of successful experience in the model car business. True to their brand and company name they are dedicated to realizing long since forgotten automobiles, which stand out due to their extraordinary shape or groundbreaking construction, as miniatures. The focus is not only on the model itself but also the story and information behind each car. In this way, AutoCult tries to resurrect long since forgotten brands in miniature form. Each of their models is handcrafted in resin, and subject to strict quality controls and a limited build of 333 pieces

$200.00

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SKU: FACU99118 Category:

Description

 

Set of the Year 2018 – Sauber-Mercedes W140 with Autocult Edition 2018 Book of the Year

 

The compatibility of something incompatible
The 184 page “AutoCult Edition 2018” book is a different kind of book – it is THE book for the automotive enthusiast who wants to learn more about the many stories of long forgotten automobiles, brands and other developments. Whether rare, fast or strange – many interesting stories in conjunction with precise historical accuracy, flanked by many historical photographs and illustrations of AutoCult models, make this book (as well as all future editions) a reading experience for those interested in automotive history.

Admittedly, this odd mixture of two Mercedes never existed. The combination of a real sportscar à la an original DTM offshoot and a luxury Mercedes-Benz sedan, especially due to its interior, can only be attributed to the imagination of an advertising agency.

The result that the advertising graphic designers presented to their Swabian customer around 1990 was not a perfect graphic design, but a desirable combination of vehicle components that should induce viewers to dream. The idea on which the digital fiction based on was quite simple, but in no way “new”. It embodied the wish of driving a super-fast car that offers maximal comfort at the same time. Anyone who looks back in automotive history will find that this idea was already rudimentarily implemented in the late 1930s. Back then the bodywork of luxury cars was often skinned in sleek, aerodynamic bodywork to achieve higher speeds on the new highways. But this remained a unfulfilled automotive dream even after decades. Over the course of automobile development traits like the performance, safety and of course the driving ease have been improve significantly. Also in the premises of Mercedes-Benz this subject came up again and again and in 1990 the Swabian manufacturer together with its advertising agency created this odd mixture, which now sees the light of day in form of a miniature in scale 1/43 for the first time.

Although the idea and the computer animation originated already 28 years ago, it pours on a undeniable charm even today.

 

 

 

#99118 resin limited build of 333   1/43 scale

Brand

AUTOCULT

AutoCult GmbH was founded in the beginning of 2015, by a team that can look back on many years of successful experience in the model car business. True to their brand and company name they are dedicated to realizing long since forgotten automobiles, which stand out due to their extraordinary shape or groundbreaking construction, as miniatures. The focus is not only on the model itself but also the story and information behind each car. In this way, AutoCult tries to resurrect long since forgotten brands in miniature form. Each of their models is handcrafted in resin, and subject to strict quality controls and a limited build of 333 pieces

Additional information

Weight 1.525 kg

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